Banking-as-a-Service (BaaS) is an entirely new business model that enables non-banks to offer banking services under their own brand and seamlessly embedded into their digital offering. By enabling the embedding of financial services into almost any digital context, BaaS may augur a profound evolution of the financial sector of which we are only seeing the early stages.

This article was prepared by the CGAP in English language. Click here to access the article.

Source: Mdluli, Gcinisizwe, Ivo Jeník, and Peter Zetterli. 2022. “Banking-as-a-Service: How it can catalyze financial inclusion.” Reading Deck. Washington, D.C.: CGAP. https://www.cgap.org/research/readingdeck/banking-service-how-it-can-catalyze-financial-inclusion

Illustration: Abhijit Banerjee, 2016 CGAP Photo Contest