Rural agent networks are critical to “last mile” financial inclusion. This reading deck for Financial Services Providers (FSPs) shows: (i) how rural Cash-in/Cash-Out (CICO) agent network expansion leads to increased customer value and sustained market growth; (ii) the barriers FSPs face to expand rural CICO networks; and (iii) successful new practices carried out in different markets that address barriers and result in improved rural CICO reach and quality.
The material is prepared by CGAP in English language. Click here to access the material.
Source: Blackburn, Christopher and Hernandez, Emilio. 2022. “Agent Networks at the Last Mile: Implications for Financial Service Providers.” Reading Deck. Washington, D.C.: CGAP. https://www.cgap.org/research/reading-deck/agent-networks-last-mileimplications-financial-service-providers
Illustration: Boston Consulting Group, IDEO and Rie Speer, Lorena Velasco via Communication for Development Ltd.